Basis Technologies

World-class cutting edge complementary SAP software applications that optimize existing IT systems in the fields of change and release management, as well as ABAP processing optimization and improved customer insight.

Solution

•Predictive Customer Insight (PCI) enabled by SAP HANA

•PCI analyses identifies behavior patterns that can be used to segment existing customers for proactive customer satisfaction and retention

•Forms hypotheses about customer behavior based on historical facts and then runs existing customer interactions against these hypotheses

Benefits

•PCI enabled to develop an understanding of customer behavior based on data held within millions of individual data transactions

•Dramatically improved customer retention and satisfaction

•Proactively develops customer solutions and strategies before relationship is compromised